Archive for January, 2011

Current Special

Our current special that we are promoting is Savings of up to $1600 per couple on our May 25th & June 2nd departures of the 15-day Heart of Europe Circle tour, if your clients book by February 23rd.  As many of you have requested, we will be sending a promotion designed to be forwarded to your clients via e-mail. It will follow this Update in a separate e-mail with the subject line of; “Current Europe Special”. Click here to see a sample of the “Current Special”

Winter Advertising Responses High

The winter advertising campaign recently kicked off and the results have been very positive in the early stages. On top of that bookings are coming in at a higher than anticipated rate. In light of these strong results from the advertising, we are recommending that you follow up with your leads and recommend that they book before the discount deadlines as space will more than likely fill up before the deadlines approach.

Follow Up Letters and Calls Equal Bookings

You probably have heard the rule of 7 touches. Basically this means that you need to ‘touch’ a potential client 7 times before you can close a sale. By using follow up letters and doing follow up phone calls this increases those ‘touches’ and, in turn, increases your likeliness to close the sale. For a sample follow up letter please go to http://www.ImageTours.com/Agents and on the right hand side you’ll see ‘Sample Follow Up Letter’.

Final Payment & Air Schedules

For 2011 tours, air schedules will be sent after final payment. Your clients can still make final payment at 60 days prior to departure, however if they would like to get their air schedules sooner and lock in their air price we are recommending that clients make their final payment at 100 days prior to departure.

Heart of the British Isles™ Tour

Our Heart of the British Isles™ Tour is popular with clients returning to Image Tours for another destination after their Heart of Europe® Tour or for first time clients interested in traveling to Britain and Ireland. This tour is a great value with many inclusions such as Shakespeare’s Birthplace, Book of Kells in Dublin, boat ride on Lake Windermere, BlarneyCastle, Edinburgh, London, and the Roman Baths. In 2011, clients can choose from the May 4, June 22, August 3, September 7, and September 21 departures. The August 3 departure includes the famous Edinburgh Military Tattoo performance.

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